2026-2027 Season Store Opening Notice
The season for displaying and purchasing seasonal dolls has arrived again.
Ningyo no Tokunaga will open its store for the 2026-2027 season starting Sunday, November 1.
This year, the store will once again feature a carefully selected collection of seasonal decorations, including Hina dolls crafted by artists and workshops from across the country, as well as Hama-yumi and Hagoita to celebrate the first New Year.
From pieces that carry on traditional beauty to new designs that blend seamlessly with modern living, you can see a wide variety of seasonal dolls in person.
2027 New Hina Dolls and Seasonal Decorations Are Now Available
This year, we have received highly sought-after seasonal dolls from doll artists and workshops across the country.
Each Hina doll has its own unique charm, from the color combinations of the costumes and the texture of the textiles to the expression on the face.
We offer a wide range of options, from traditional tiered displays to compact Prin-ou displays that are easy to place in a living room.
We have also begun displaying and selling Hama-yumi and Hagoita for children celebrating their first New Year.
You can find the perfect piece to suit your family's preferences and display space.
A Seasonal Doll Specialty Store Where You Can See and Choose in Person
Seasonal dolls are meant to be cherished by your family for many years.
There is a beauty that can only be appreciated in person, such as the texture of the costumes, the expression on the face, and the details of the craftsmanship, which are difficult to convey in photographs.
At Ningyo no Tokunaga, you can take your time comparing a variety of dolls and choosing the one that is right for you.
Seasonal doll advisors are always available in the store, so please feel free to ask for advice even if it is your first time choosing a doll.
We will help you find the perfect decoration by discussing your display space, size, budget, and other preferences.
We Welcome the Whole Family
Take the time to choose a doll for your child's first seasonal celebration or New Year.
Many families come with their parents, as well as their grandparents.
We also have a kids' room and a nursing room, so families with small children can visit with peace of mind.
Visitors are always welcome.
Please feel free to stop by and look for decorations for the new season.
Our entire staff looks forward to welcoming you.
Season Sales Begin Friday, October 30, 2026
| Location | 935-4 Fujino, Wake-gun, Wake-cho, Okayama |
| Business Hours | 9:00–18:00 |
| Regular Holidays | Open Nov. 1–May 5 (Closed Dec. 31–Jan. 2 only) |
| Phone Number | 0896-93-1147 |
| Parking | Available |
